A New Kind of Tourism

What is Regenerative Tourism?

It improves the quality of life for a community while taking care of their place. Regenerative tourism balances the social, economic, and environmental impacts of tourism with the desires of residents.

Decorative image saying "Hawai‘i's tourism industry is transforming into an industry that takes better care of our people and place."

The Office of Economic Revitalization supports the adaptation of the hospitality industry on Oʻahu to better take care of our people and place.

Decorative image saying "Regenerative tourism gives vistors kuleana to take care of our island and give back to our community."

A way to describe regenerative tourism is that visitors have kuleana to our island and our community.

The City is a partner to the Hawaiʻi Tourism Authority (HTA) in implementing the Oʻahu Destination Management Action Plan (DMAP).

Decorative image saying "Regenerative Tourism means vistors take care of our islands. Taking care of our islands can take many forms: helping to clean our beaches, learning about the Hawaiian culture, or supporting local businesses."

The Oʻahu DMAP details a new community-based approach to rebuild, redefine, and reset the direction of our hospitality industry. OER works with the HTA, community, and other hospitality sector partners on DMAP goals including: